WHITEPAPER: ‘Authentic destinations’ and the evolution of retail

By: CTA In The News
6 February 2018

Retail has changed, but adapting consumer expectations have inspired new solutions. Though ecommerce gets headlines for quashing conventional retail, brick-and-mortars have rebounded with a counteroffer: experience-rich Authentic Destinations. There exists a growing need for an elevated experience when consumers dine, shop, recreate, and socialize.

Download a new whitepaper from CTA Architects Engineers’ associate principal and co-Retail leader Sheri Blattel to learn how new destinations are designed and constructed to create relatable, experiential, and memorable environments.

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